Instead of reacting to requests for space, CRE executives should be included in any location selection decision‐making process in order to understand the drivers for the action, and to ensure that the real estate solution prpoerly serves the business need. A comprehensive site selection process is one which works from the strategic goals of the company through identifying the business need for the new or consolidated operation, through the tactical tasks of identifying appropriate candidate areas, evaluating those areas, determining the fiscal impact of the move, and on through the implementation of any resulting action.
Journal of Corporate Real Estate – Emerald Publishing
Published: Oct 1, 2001
Keywords: Site selection; Location strategy; decision‐making process
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