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The Last Word

The Last Word Loyalty I don't think that There's loyalty and then it is a social there's loyalty—new and obligation that old school, paid and vol­ says that you unteer . Here's a sam­ have to build pling from a variety of people's loyalty perspectives . Compare and teamwork. I and contrast; condone think it's a hard- and condemn. nosed business obligation. (see Loyalty to me means sticking page 53). with a person or a team or an —Dwight Gertz idea, even when the going Vice president, gets stupid, which it Mercer eventually always does. Management —Ken Freedman Consulting, General manager/ Lexington, Program director Mass. WFMU, East Orange, N.J. "A scout is loyal: A scout is Loyalty is believing in the Loyalty must flow in two true to his family, friends, purpose of an organization. directions. You must be loyal scout leaders, school, nation You can't be truly loyal to an to the people who work for and world community." entity if you do not first you and to your boss. Loyalty believe in its purpose. And if to your people means —Boy Scout Manual people are not loyal to an ensuring they understand organization, it is doomed. what you expect from them, Loyalty today is a Loyalty is the glue that holds that you will look after their commitment to a single an organization together to needs, and that you will objective by a company and its purpose. reward them for success. an employee, each having a Loyalty to your boss means clear understanding of —Kent Nelson understanding his job and expectations of the other. Chairman & CEO responsibilities and working There is also an understand­ UPS, Atlanta his problems—not just your ing that if the needs of the own. company or employee My loyalty to you as an change, the other is free to employee means I'll do the —Robert Herres go its own way. Fifteen years best work I can for every day President and CEO ago, loyalty in business was that you can get a fair return USAA, San Antonio, Tex. blind—I work for this com­ on your investment I have no pany, therefore I will be loyal. commitment beyond the next If this place ever goes down, That kind of loyalty doesn't best opportunity I get in my they're going to have to pull me out of here kicking and exist anymore, which is why career. The American worker screaming, clawing at the rug you don't hear that much is rapidly being taught that and wetting my pants. about loyalty these days. loyalty is a daily contract —Patricia Krakos —Brent Green —Bill Kelly, Benefits director Ex (downsized) oil industry Volunteer disc jockey Trinova, Advertising manager, WFMU, Maumee, Ohio Denver East Orange, N.J. 64 | July/August 1996 http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of Business Strategy Emerald Publishing

The Last Word

Journal of Business Strategy , Volume 17 (4): 1 – Apr 1, 1996
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Publisher
Emerald Publishing
Copyright
Copyright © Emerald Group Publishing Limited
ISSN
0275-6668
DOI
10.1108/eb039798
Publisher site
See Article on Publisher Site

Abstract

Loyalty I don't think that There's loyalty and then it is a social there's loyalty—new and obligation that old school, paid and vol­ says that you unteer . Here's a sam­ have to build pling from a variety of people's loyalty perspectives . Compare and teamwork. I and contrast; condone think it's a hard- and condemn. nosed business obligation. (see Loyalty to me means sticking page 53). with a person or a team or an —Dwight Gertz idea, even when the going Vice president, gets stupid, which it Mercer eventually always does. Management —Ken Freedman Consulting, General manager/ Lexington, Program director Mass. WFMU, East Orange, N.J. "A scout is loyal: A scout is Loyalty is believing in the Loyalty must flow in two true to his family, friends, purpose of an organization. directions. You must be loyal scout leaders, school, nation You can't be truly loyal to an to the people who work for and world community." entity if you do not first you and to your boss. Loyalty believe in its purpose. And if to your people means —Boy Scout Manual people are not loyal to an ensuring they understand organization, it is doomed. what you expect from them, Loyalty today is a Loyalty is the glue that holds that you will look after their commitment to a single an organization together to needs, and that you will objective by a company and its purpose. reward them for success. an employee, each having a Loyalty to your boss means clear understanding of —Kent Nelson understanding his job and expectations of the other. Chairman & CEO responsibilities and working There is also an understand­ UPS, Atlanta his problems—not just your ing that if the needs of the own. company or employee My loyalty to you as an change, the other is free to employee means I'll do the —Robert Herres go its own way. Fifteen years best work I can for every day President and CEO ago, loyalty in business was that you can get a fair return USAA, San Antonio, Tex. blind—I work for this com­ on your investment I have no pany, therefore I will be loyal. commitment beyond the next If this place ever goes down, That kind of loyalty doesn't best opportunity I get in my they're going to have to pull me out of here kicking and exist anymore, which is why career. The American worker screaming, clawing at the rug you don't hear that much is rapidly being taught that and wetting my pants. about loyalty these days. loyalty is a daily contract —Patricia Krakos —Brent Green —Bill Kelly, Benefits director Ex (downsized) oil industry Volunteer disc jockey Trinova, Advertising manager, WFMU, Maumee, Ohio Denver East Orange, N.J. 64 | July/August 1996

Journal

Journal of Business Strategy – Emerald Publishing

Published: Apr 1, 1996

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