Purpose – The purpose of this paper is to advise the Library sector about the existence of a new approach to internal communications, in the form of an intranet which delivers “fresh news daily”, similar in format to a major online newspaper. Design/methodology/approach – In 2007, and prior to the launch of its redeveloped intranet, the State Library of Victoria revolutionised its internal communications with the introduction of The Fridge – a new, online, daily news service. A small icon – in the shape of a fridge – was posted on the desktop of every Library staff member. Findings – Today, The Fridge has become a widely used and highly trusted Library tool. It has demonstrated an enhanced commitment to “real‐time” employee communication through the ability to deliver fresh news and important information daily. It has demonstrably increased morale, productivity, performance and retention of valued staff, and has played a key role in quantifiably lifting the operating “climate” of the workplace. It has helped to build a stronger workplace community. Research implications – Because of its “real‐time” capabilities, The Fridge is used as an internal market research tool. It has been used to gauge employee opinions and feelings on a range of subjects, the responses to which can be fed back within hours. Practical implications – Recent Fridge research has asked staff for their opinions on a range of topics, including their favoured subjects for future articles. The Fridge is used daily by the CEO and Executive to pass on critically important information about the organization, thus avoiding the dreaded “everyone” e‐mails. The Fridge is also used to post daily updates on current events and “What's on” activities. Originality/value – This paper introduces a revolutionary and unique new approach in internal communications to Libraries, with the ability to transform internal communications.
The Electronic Library – Emerald Publishing
Published: Oct 2, 2009
Keywords: Employee communications; Intranets; Library management; Australia
It’s your single place to instantly
discover and read the research
that matters to you.
Enjoy affordable access to
over 18 million articles from more than
15,000 peer-reviewed journals.
All for just $49/month
Query the DeepDyve database, plus search all of PubMed and Google Scholar seamlessly
Save any article or search result from DeepDyve, PubMed, and Google Scholar... all in one place.
Get unlimited, online access to over 18 million full-text articles from more than 15,000 scientific journals.
Read from thousands of the leading scholarly journals from SpringerNature, Elsevier, Wiley-Blackwell, Oxford University Press and more.
All the latest content is available, no embargo periods.
“Hi guys, I cannot tell you how much I love this resource. Incredible. I really believe you've hit the nail on the head with this site in regards to solving the research-purchase issue.”Daniel C.
“Whoa! It’s like Spotify but for academic articles.”@Phil_Robichaud
“I must say, @deepdyve is a fabulous solution to the independent researcher's problem of #access to #information.”@deepthiw
“My last article couldn't be possible without the platform @deepdyve that makes journal papers cheaper.”@JoseServera