Recently there has been an increased interest in the business case for equal opportunities. It has been argued that employers are attracted to such a case as it focuses on the business benefits which accrue from equal opportunities strategies. Presents a cautiously critical analysis of the attractiveness of the business case and its implications for women managers. States that the emergence of the business case has significantly changed the discourse and frames of reference through which issues of equal opportunity are now addressed. Considers the consequences of this shift for women managers.
Women In Management Review – Emerald Publishing
Published: Feb 1, 1997
Keywords: Business strategy; Equal opportunities; Women
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