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Retail operational strategies in complex supply chains: analysis and application
- Publisher
- Emerald Publishing
- Copyright
- Copyright © 2003 MCB UP Ltd. All rights reserved.
- ISSN
- 0954-478X
- DOI
- 10.1108/09544780310469253
- Publisher site
- See Article on Publisher Site
Abstract
This paper sets out to explain the vital role of an operations strategy in e-business. Suggests, through various research findings, that a firm can employ a number of operations strategies, and that they each possess certain core building blocks. Further, when properly combined, these strategies can be customised to a particular situation and offer substantial benefits for an organisation in driving e-business best practices. The paper gives definitions and descriptions of operations management, e-business, e-operations and an operations strategy for e-business. The work is also supported by empirical research data in the form of a small case study.
Journal
The TQM Magazine – Emerald Publishing
Published: Jun 1, 2003
Keywords: Operations management; Quality