Purpose – This paper seeks to investigate change, why and how people react as they do to change, how to manage some of fheir reactions to change – such as stress and individual drivers – and how their career anchors come into play. Design/methodology/approach – The first author examines the way people react to change and the techniques that can be adopted for better personal management. The second author provides a case study of how the organization worked with Oakridge Training and Consulting when it was facing major internal restructuring and outsourcing and achieved a successful outcome from this major change scenario. Findings – Unilever outlines the outcomes of a workshop program delivered across 19 countries to 1,600 people. The workshops received consistent positive feedback from across all participating countries and research showed that there was a positive upturn in the perception of how Unilever Europe IT delivers change within the business. Originality/value – The paper moves away from the process and elements of change to focus on the individual and offers practical tools that HR professionals can apply in a change environment that acknowledge individual needs and differences.
Strategic HR Review – Emerald Publishing
Published: Oct 10, 2008
Keywords: Change management; Drivers; Career management; Action learning
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