Strategy: the missing link between continuous revolution and constant evolution

Strategy: the missing link between continuous revolution and constant evolution Strategy model making has become a lucrative and growing industry. This industry appears to have no real purpose but superficially peddles the idea of a turnkey solution which is neither generic nor sustainable. As a result, the solution has now become part of the problem, obscuring the real issue. This paper exposes the risks and limitations associated with the products of the model‐making industry in order to demonstrate how organisations should treat strategy formulation and implementation. This remains an important but misrepresented area. The approach proposed in this paper links the concepts of continuous revolution with constant evolution in a way that explains competitive survival. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png International Journal of Operations & Production Management Emerald Publishing

Strategy: the missing link between continuous revolution and constant evolution

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Publisher
Emerald Publishing
Copyright
Copyright © 1998 MCB UP Ltd. All rights reserved.
ISSN
0144-3577
DOI
10.1108/01443579810225595
Publisher site
See Article on Publisher Site

Abstract

Strategy model making has become a lucrative and growing industry. This industry appears to have no real purpose but superficially peddles the idea of a turnkey solution which is neither generic nor sustainable. As a result, the solution has now become part of the problem, obscuring the real issue. This paper exposes the risks and limitations associated with the products of the model‐making industry in order to demonstrate how organisations should treat strategy formulation and implementation. This remains an important but misrepresented area. The approach proposed in this paper links the concepts of continuous revolution with constant evolution in a way that explains competitive survival.

Journal

International Journal of Operations & Production ManagementEmerald Publishing

Published: Sep 1, 1998

Keywords: BPR; Competitive strategy; Modelling; Strategy

References

  • Innovating: towards an integrated learning model
    Chaharbaghi, K.; Newman, V.
  • Beyond magic: conjectures on the nature of strategy in the late 1990s
    Goddard, J.; Houlder, D.
  • Rethinking incrementalism
    Johnson, G.

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