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Strategic alliances: the offspring of their parents

Strategic alliances: the offspring of their parents Posits that there are four basic motives for forming strategic alliances: first, whether the business is a core or peripheral part of the parent organization's activities; second, whether the parent is a leader or follower in this particular business area — these are the two dimensions the four basic motives are extracted from. Uses figures for further explanation and emphasis. Concludes that, since alliances are an expression of their parent's strategies, it is the parental perspective that will determine the way these issues are resolved. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png The Antidote Emerald Publishing

Strategic alliances: the offspring of their parents

The Antidote , Volume 2 (4): 3 – Jul 1, 1997

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Publisher
Emerald Publishing
Copyright
Copyright © 1997 MCB UP Ltd. All rights reserved.
ISSN
1363-8483
DOI
10.1108/EUM0000000006427
Publisher site
See Article on Publisher Site

Abstract

Posits that there are four basic motives for forming strategic alliances: first, whether the business is a core or peripheral part of the parent organization's activities; second, whether the parent is a leader or follower in this particular business area — these are the two dimensions the four basic motives are extracted from. Uses figures for further explanation and emphasis. Concludes that, since alliances are an expression of their parent's strategies, it is the parental perspective that will determine the way these issues are resolved.

Journal

The AntidoteEmerald Publishing

Published: Jul 1, 1997

Keywords: Alliances; Strategic management; Strategic planning

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