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The concepts, approaches, and applications of responsible innovation; an introduction
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B. Koops, Ilse Oosterlaken, Ha Romijn, T. Swierstra, J. Hoven (2015)
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The Innovator's Dilemma: The Revolutionary Book That Will Change the Way You Do Business
- Publisher
- Emerald Publishing
- Copyright
- Copyright © Emerald Group Publishing Limited
- ISSN
- 0275-6668
- DOI
- 10.1108/JBS-02-2016-0018
- Publisher site
- See Article on Publisher Site
Abstract
PurposeThis paper aims to explore various routes through firms can meet needs of the Bottom of the Pyramid (BoP) consumers in a socially responsible manner.Design/methodology/approachThis is viewpoint paper based on evidences from archival sources.FindingsThe authors list possible and divergent answers to the following question: how to make innovations meaningful at BOP so that they can be acclaimed socially responsible for the BoP consumers.Originality/valueResponsible innovation is yet unexplored part of business strategy especially in emerging markets. The authors throw light on this aspect.
Journal
Journal of Business Strategy – Emerald Publishing
Published: May 15, 2017