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RECONSTRUCT YOUR BUSINESS AROUND CUSTOMERS

RECONSTRUCT YOUR BUSINESS AROUND CUSTOMERS Your customers reach you through numerous channels, but all those channels should have a single focus. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of Business Strategy Emerald Publishing

RECONSTRUCT YOUR BUSINESS AROUND CUSTOMERS

Rheault, Dennis; Sheridan, Steve
Journal of Business Strategy , Volume 23 (2): 5 – Feb 1, 2002
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Publisher
Emerald Publishing
Copyright
Copyright © Emerald Group Publishing Limited
ISSN
0275-6668
DOI
10.1108/eb040236
Publisher site
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Abstract

Your customers reach you through numerous channels, but all those channels should have a single focus.

Journal

Journal of Business Strategy – Emerald Publishing

Published: Feb 1, 2002

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