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Public relations of libraries in China

Public relations of libraries in China In China, library public relations (PR), in a real sense, began about ten years ago, but have since been accepted by more and more librarians. Many papers on PR have been published in the last decade, PR courses are offered in library schools and PR training is given by local library associations. PR activities are very active and effective. The National Public Library Service and Publicity Week is influential. PR has become an indispensable strategy in Chinese librarianship. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Library Review Emerald Publishing

Public relations of libraries in China

Library Review , Volume 47 (4): 3 – Jun 1, 1998

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References (7)

Publisher
Emerald Publishing
Copyright
Copyright © 1998 MCB UP Ltd. All rights reserved.
ISSN
0024-2535
DOI
10.1108/00242539810212830
Publisher site
See Article on Publisher Site

Abstract

In China, library public relations (PR), in a real sense, began about ten years ago, but have since been accepted by more and more librarians. Many papers on PR have been published in the last decade, PR courses are offered in library schools and PR training is given by local library associations. PR activities are very active and effective. The National Public Library Service and Publicity Week is influential. PR has become an indispensable strategy in Chinese librarianship.

Journal

Library ReviewEmerald Publishing

Published: Jun 1, 1998

Keywords: China; Libraries; PR

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