Access the full text.
Sign up today, get DeepDyve free for 14 days.
Loading next page...
/lp/emerald-publishing/people-power-and-profits-linking-strategy-to-business-growth-p8tV0faQ95
References
References for this paper are not available at this time. We will be adding them shortly, thank you for your patience.
- Publisher
- Emerald Publishing
- Copyright
- Copyright © 2004 Emerald Group Publishing Limited. All rights reserved.
- ISSN
- 1077-5730
- DOI
- 10.1108/10775730410494080
- Publisher site
- See Article on Publisher Site
Abstract
One of the most effective instruments in a CEO’s toolkit is a realistic, actionable strategic plan that is implemented effectively. Unfortunately, many companies spend millions of dollars on strategic plans that reside on bookshelves and never get opened. In addition to not being used, sometimes these plans represent great strategic thinking but aren’t aligned with customers’ critical problems, or they are so generic that any company’s name could be on the title page. Accordingly, it’s not surprising that companies haven’t implemented the plans they already have.
Journal
Handbook of Business Strategy – Emerald Publishing
Published: Dec 1, 2004
Keywords: Real time; Business planning; Business development; Strategic planning