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Overhauling Corporate Engine Drives Winning Strategy

Overhauling Corporate Engine Drives Winning Strategy In its eightysixth year, HarleyDavidson, the only U.S.based motorcyclemanufacturer, is thriving in a fiercely competitive marketplace. Improved manufacturing techniques, employee involvement, and a key acquisition have helped spur the company's growth. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of Business Strategy Emerald Publishing

Overhauling Corporate Engine Drives Winning Strategy

Journal of Business Strategy , Volume 10 (6): 5 – Jun 1, 1989

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Publisher
Emerald Publishing
Copyright
Copyright © Emerald Group Publishing Limited
ISSN
0275-6668
DOI
10.1108/eb039328
Publisher site
See Article on Publisher Site

Abstract

In its eightysixth year, HarleyDavidson, the only U.S.based motorcyclemanufacturer, is thriving in a fiercely competitive marketplace. Improved manufacturing techniques, employee involvement, and a key acquisition have helped spur the company's growth.

Journal

Journal of Business StrategyEmerald Publishing

Published: Jun 1, 1989

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