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Once upon a time The role of rhetoric and narratives in management research and practice

Once upon a time The role of rhetoric and narratives in management research and practice Purpose – The purpose of this paper is to present and discuss a critical review of the role of rhetoric and narratives in management research and practice. Design/methodology/approach – Conceptual implications are drawn from the analysis and discussion of the papers of this special issue, as well as from previous literature. Findings – Managers and researchers will be unable to explore the potential of narratives and stories fully if, at the same time, they do not deeply comprehend the underpinnings of rhetoric. Originality/value – The paper further discusses the role of rhetoric and narratives in management research and practice and also explores the relationships between rhetoric and narratives. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of Organizational Change Management Emerald Publishing

Once upon a time The role of rhetoric and narratives in management research and practice

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References (34)

Publisher
Emerald Publishing
Copyright
Copyright © 2010 Emerald Group Publishing Limited. All rights reserved.
ISSN
0953-4814
DOI
10.1108/09534811011031274
Publisher site
See Article on Publisher Site

Abstract

Purpose – The purpose of this paper is to present and discuss a critical review of the role of rhetoric and narratives in management research and practice. Design/methodology/approach – Conceptual implications are drawn from the analysis and discussion of the papers of this special issue, as well as from previous literature. Findings – Managers and researchers will be unable to explore the potential of narratives and stories fully if, at the same time, they do not deeply comprehend the underpinnings of rhetoric. Originality/value – The paper further discusses the role of rhetoric and narratives in management research and practice and also explores the relationships between rhetoric and narratives.

Journal

Journal of Organizational Change ManagementEmerald Publishing

Published: Apr 6, 2010

Keywords: Rhetoric; Narratives; Management research; Management technique

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