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Nudging for good: how behavioural science improves financial health

Nudging for good: how behavioural science improves financial health This paper aims to provide HR leaders and key decision makers with guidance about how they can use behavioural science to improve financial health of their employees at scale.Design/methodology/approachPersonal finance is an area that does not often get spoken about enough. Individuals of all pay grades need access to different levels of support and education and technology can provide that.FindingsAs everyone is different within an organisation, both in terms of situation and pay scale, their financial health will be unique. Therefore, the method of delivery needs to be personalised, if you are going to provide help via email or SMS, those need to be impactful and relevant.Originality/valueThis paper intends to provide a viewpoint on a subject that is not being spoken about in the same way as mental health but it is equally important. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Strategic HR Review Emerald Publishing

Nudging for good: how behavioural science improves financial health

Strategic HR Review , Volume 20 (3): 3 – Aug 11, 2021

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Publisher
Emerald Publishing
Copyright
© Emerald Publishing Limited
ISSN
1475-4398
eISSN
1475-4398
DOI
10.1108/shr-01-2021-0004
Publisher site
See Article on Publisher Site

Abstract

This paper aims to provide HR leaders and key decision makers with guidance about how they can use behavioural science to improve financial health of their employees at scale.Design/methodology/approachPersonal finance is an area that does not often get spoken about enough. Individuals of all pay grades need access to different levels of support and education and technology can provide that.FindingsAs everyone is different within an organisation, both in terms of situation and pay scale, their financial health will be unique. Therefore, the method of delivery needs to be personalised, if you are going to provide help via email or SMS, those need to be impactful and relevant.Originality/valueThis paper intends to provide a viewpoint on a subject that is not being spoken about in the same way as mental health but it is equally important.

Journal

Strategic HR ReviewEmerald Publishing

Published: Aug 11, 2021

Keywords: Employee engagement; Technology; Wellness; Financial Health

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