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Multi‐media research and the consumption of popular culture

Multi‐media research and the consumption of popular culture Purpose – The purpose of this editorial is to introduce six audio‐visual and written pieces that communicate research findings about contemporary popular culture. Design/methodology/approach – The paper provides a summary overview of the papers in the special issue, highlighting similarities across submissions as well their distinctive contributions. Findings – The authors conclude that researchers apply audio‐visual material to communicate their research findings in at least two ways: as stand‐alones to convey key messages; and to validate and/or dramatize highlights of their written work. Originality/value – The paper provides an introduction to a special issue that features the application of multi‐media to communicate research findings associated with contemporary popular culture. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png International Journal of Culture, Tourism and Hospitality Research Emerald Publishing

Multi‐media research and the consumption of popular culture

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Publisher
Emerald Publishing
Copyright
Copyright © 2011 Emerald Group Publishing Limited. All rights reserved.
ISSN
1750-6182
DOI
10.1108/17506181111174619
Publisher site
See Article on Publisher Site

Abstract

Purpose – The purpose of this editorial is to introduce six audio‐visual and written pieces that communicate research findings about contemporary popular culture. Design/methodology/approach – The paper provides a summary overview of the papers in the special issue, highlighting similarities across submissions as well their distinctive contributions. Findings – The authors conclude that researchers apply audio‐visual material to communicate their research findings in at least two ways: as stand‐alones to convey key messages; and to validate and/or dramatize highlights of their written work. Originality/value – The paper provides an introduction to a special issue that features the application of multi‐media to communicate research findings associated with contemporary popular culture.

Journal

International Journal of Culture, Tourism and Hospitality Research – Emerald Publishing

Published: Oct 11, 2011

Keywords: Consumption; Ethnography; Leisure; Multimedia; Popular culture; Video

References

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    Belk, R.; Kozinets, R.
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    Belk, R.; Kozinets, R.
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    Belk, R.; Kozinets, R.
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    Caldwell, M.; Henry, P.
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    Caldwell, M.; Henry, P.; Alman, A.
  • Consumer Value: A Framework for Analysis and Research
    Holbrook, M.
  • Doing Anthropology in Consumer Research
    Sunderland, P.; Denny, R.