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MODES OF ENTRY SUBSTITUTION PATTERNS USED BY U.S. MANUFACTURING FIRMS IN WESTERN EUROPE

MODES OF ENTRY SUBSTITUTION PATTERNS USED BY U.S. MANUFACTURING FIRMS IN WESTERN EUROPE The patterns used by international firms to substitute modes of entry in foreign product markets could be incremental in the chain from exporting to investment incremental pattern or could be haphazard and unpredictable nonincremental pattern. This study develops models representing the substitution patterns then tests them using data on exporting, licensing and investments flows of U.S. manufacturing firms to Western Europe during the 198088 period. The findings suggest that U.S. manufacturing firms at the aggregate level used the nonincremental pattern. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png International Journal of Commerce and Management Emerald Publishing

MODES OF ENTRY SUBSTITUTION PATTERNS USED BY U.S. MANUFACTURING FIRMS IN WESTERN EUROPE

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Publisher
Emerald Publishing
Copyright
Copyright © Emerald Group Publishing Limited
ISSN
1056-9219
DOI
10.1108/eb060309
Publisher site
See Article on Publisher Site

Abstract

The patterns used by international firms to substitute modes of entry in foreign product markets could be incremental in the chain from exporting to investment incremental pattern or could be haphazard and unpredictable nonincremental pattern. This study develops models representing the substitution patterns then tests them using data on exporting, licensing and investments flows of U.S. manufacturing firms to Western Europe during the 198088 period. The findings suggest that U.S. manufacturing firms at the aggregate level used the nonincremental pattern.

Journal

International Journal of Commerce and ManagementEmerald Publishing

Published: Mar 1, 1992

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