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Microsoft faces up to the ethical challenge: Good corporate practice commandeering the spotlight

Microsoft faces up to the ethical challenge: Good corporate practice commandeering the spotlight A series of CEO shake‐ups, re‐stated earnings and rising numbers of so‐called “trust violations” have all recently drawn attention to the ugly side of the business world which – when it surfaces – often has far‐reaching implications for those caught up in the wake. For while few businesses intentionally set out to operate unethically, the recent state of affairs in the USA in particular has raised searching questions about the fundamentals of corporate conduct. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Strategic Direction Emerald Publishing

Microsoft faces up to the ethical challenge: Good corporate practice commandeering the spotlight

Strategic Direction , Volume 20 (7): 4 – Jul 1, 2004

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References (4)

Publisher
Emerald Publishing
Copyright
Copyright © 2004 Emerald Group Publishing Limited. All rights reserved.
ISSN
0258-0543
DOI
10.1108/02580540410540750
Publisher site
See Article on Publisher Site

Abstract

A series of CEO shake‐ups, re‐stated earnings and rising numbers of so‐called “trust violations” have all recently drawn attention to the ugly side of the business world which – when it surfaces – often has far‐reaching implications for those caught up in the wake. For while few businesses intentionally set out to operate unethically, the recent state of affairs in the USA in particular has raised searching questions about the fundamentals of corporate conduct.

Journal

Strategic DirectionEmerald Publishing

Published: Jul 1, 2004

Keywords: Microsoft; Business ethics; Corporate responsibility

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