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Mediating effect of tourists’ emotional involvement on the relationship between destination attributes and tourist satisfaction

Mediating effect of tourists’ emotional involvement on the relationship between destination... The study aims to examine the relationship between destination attributes and tourist satisfaction as well as the extent to which emotional involvement mediates between destination attributes and tourist satisfaction.Design/methodology/approachData were collected from a sample of 600 domestic tourists by using a purposive sampling technique where 382 samples were useable, and the response rate was 63.67%. The structural equation modeling (SmartPLS 3.0.) was used to test the hypothesized relationship among variables.FindingsAmong the 16 hypothesized paths, 13 were supported. Destination attributes (accommodation, attraction, food and beverages and transportation) except safety significantly influence tourist satisfaction; herein accommodation has the greatest effect on tourist satisfaction. Similarly, destination attributes except safety significantly influence tourists’ emotional involvement. This study also reveals that tourists’ emotional involvement partially mediates in the link between destination attributes except for safety and customer satisfaction.Research limitations/implicationsThe results of the study will assist the hospitality researchers and managers to understand the roles of destination attributes and emotional involvement on tourist satisfaction in the tourism industry.Originality/valueThe study is the first to explore the mediating relationship in the link between destination attributes and tourist satisfaction in the tourism industry. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of Hospitality and Tourism Insights Emerald Publishing

Mediating effect of tourists’ emotional involvement on the relationship between destination attributes and tourist satisfaction

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Publisher
Emerald Publishing
Copyright
© Emerald Publishing Limited
ISSN
2514-9792
DOI
10.1108/jhti-05-2020-0075
Publisher site
See Article on Publisher Site

Abstract

The study aims to examine the relationship between destination attributes and tourist satisfaction as well as the extent to which emotional involvement mediates between destination attributes and tourist satisfaction.Design/methodology/approachData were collected from a sample of 600 domestic tourists by using a purposive sampling technique where 382 samples were useable, and the response rate was 63.67%. The structural equation modeling (SmartPLS 3.0.) was used to test the hypothesized relationship among variables.FindingsAmong the 16 hypothesized paths, 13 were supported. Destination attributes (accommodation, attraction, food and beverages and transportation) except safety significantly influence tourist satisfaction; herein accommodation has the greatest effect on tourist satisfaction. Similarly, destination attributes except safety significantly influence tourists’ emotional involvement. This study also reveals that tourists’ emotional involvement partially mediates in the link between destination attributes except for safety and customer satisfaction.Research limitations/implicationsThe results of the study will assist the hospitality researchers and managers to understand the roles of destination attributes and emotional involvement on tourist satisfaction in the tourism industry.Originality/valueThe study is the first to explore the mediating relationship in the link between destination attributes and tourist satisfaction in the tourism industry.

Journal

Journal of Hospitality and Tourism InsightsEmerald Publishing

Published: Aug 27, 2021

Keywords: Destination attributes; Perception; Emotional involvement; Tourist satisfaction

References