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Marketing Intelligence & Planning

Marketing Intelligence & Planning Boxing Not so Clever In this first issue of what will be a regular review of the world's marketing literature, it is a challenge to an editor to extricate a theme from such an abundance of riches. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Marketing Intelligence & Planning Emerald Publishing

Marketing Intelligence & Planning

Marketing Intelligence & Planning , Volume 10 (3): 47 – Mar 1, 1992
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Publisher
Emerald Publishing
Copyright
Copyright © Emerald Group Publishing Limited
ISSN
0263-4503
DOI
10.1108/eb045781
Publisher site
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Abstract

Boxing Not so Clever In this first issue of what will be a regular review of the world's marketing literature, it is a challenge to an editor to extricate a theme from such an abundance of riches.

Journal

Marketing Intelligence & Planning – Emerald Publishing

Published: Mar 1, 1992

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