Get 20M+ Full-Text Papers For Less Than $1.50/day. Start a 14-Day Trial for You or Your Team.

Learn More →

Managing the relationship portfolio

Managing the relationship portfolio Using a case study of BP the authors explore the management of the relationship portfolio using a technique developed by Deloitte Consulting. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of Business Strategy Emerald Publishing

Managing the relationship portfolio

Download PDF
5 pages

Loading next page...
 
/lp/emerald-publishing/managing-the-relationship-portfolio-bo6gDgmSaR

References

References for this paper are not available at this time. We will be adding them shortly, thank you for your patience.

Publisher
Emerald Publishing
Copyright
Copyright © 2003 MCB UP Ltd. All rights reserved.
ISSN
0275-6668
DOI
10.1108/02756660310494863
Publisher site
See Article on Publisher Site

Abstract

Using a case study of BP the authors explore the management of the relationship portfolio using a technique developed by Deloitte Consulting.

Journal

Journal of Business Strategy – Emerald Publishing

Published: Aug 1, 2003

Keywords: Corporate strategy; Channel relationships

There are no references for this article.