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Management of new product development in small electronics firms

Management of new product development in small electronics firms This paper reports on the findings of a study of the development of 63 new products in 36 electronics firms in Ireland. The firms range in size from fewer than ten to over 1,000 employees. They all operate in the electronics sector, developing and manufacturing a variety of products from completely integrated systems to discrete components. A series of questionnaires and interviews was used to collect historical life cycle data of new products. The results presented in this paper focus on the management of the product development process. The relationship between the development process and new product success or failure is examined. The differences between the management of product development in small and large firms are also explored. Small firms report a new product success rate comparable to that of larger firms, suggesting that the factors that are linked to the success of new products may be related to firm size. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of European Industrial Training Emerald Publishing

Management of new product development in small electronics firms

Journal of European Industrial Training , Volume 24 (2/3/4): 12 – Mar 1, 2000

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Publisher
Emerald Publishing
Copyright
Copyright © 2000 MCB UP Ltd. All rights reserved.
ISSN
0309-0590
DOI
10.1108/03090590010321106
Publisher site
See Article on Publisher Site

Abstract

This paper reports on the findings of a study of the development of 63 new products in 36 electronics firms in Ireland. The firms range in size from fewer than ten to over 1,000 employees. They all operate in the electronics sector, developing and manufacturing a variety of products from completely integrated systems to discrete components. A series of questionnaires and interviews was used to collect historical life cycle data of new products. The results presented in this paper focus on the management of the product development process. The relationship between the development process and new product success or failure is examined. The differences between the management of product development in small and large firms are also explored. Small firms report a new product success rate comparable to that of larger firms, suggesting that the factors that are linked to the success of new products may be related to firm size.

Journal

Journal of European Industrial TrainingEmerald Publishing

Published: Mar 1, 2000

Keywords: New product development; Small firms; Electronics industry; Ireland

References