Making university‐ industry co‐operation work for education and training

Making university‐ industry co‐operation work for education and training Looks in depth at the operation of the first undergraduate degree in retailing to be operated at the Manchester Metropolitan University by distance learning exclusively for J Sainsbury plc. Draws on experience and maps the dimensions of how this was accomplished. Makes some suggestions for making successful collaborative work between business and higher education, based on the experience of the university’s Department of Retailing and Marketing, particularly working together and growing to operate with mutual understanding. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Industrial and Commercial Training Emerald Publishing

Making university‐ industry co‐operation work for education and training

Industrial and Commercial Training, Volume 28 (2): 8 – Apr 1, 1996

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Publisher
Emerald Publishing
Copyright
Copyright © 1996 MCB UP Ltd. All rights reserved.
ISSN
0019-7858
DOI
10.1108/00197859610109257
Publisher site
See Article on Publisher Site

Abstract

Looks in depth at the operation of the first undergraduate degree in retailing to be operated at the Manchester Metropolitan University by distance learning exclusively for J Sainsbury plc. Draws on experience and maps the dimensions of how this was accomplished. Makes some suggestions for making successful collaborative work between business and higher education, based on the experience of the university’s Department of Retailing and Marketing, particularly working together and growing to operate with mutual understanding.

Journal

Industrial and Commercial TrainingEmerald Publishing

Published: Apr 1, 1996

Keywords: Higher education; Large companies; Retail trade; Training; Universities

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