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LINKING COMPETITIVE STRATEGY AND SHAREHOLDER VALUE ANALYSIS

LINKING COMPETITIVE STRATEGY AND SHAREHOLDER VALUE ANALYSIS Strategy valuation is not merely a measurement technique that is applied after the strategy formulation process is completed. Its real power lies in the way it can be integrated throughout the strategy formulation effort. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of Business Strategy Emerald Publishing

LINKING COMPETITIVE STRATEGY AND SHAREHOLDER VALUE ANALYSIS

Rappaport, Alfred
Journal of Business Strategy , Volume 7 (4): 10 – Feb 1, 1987
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Publisher
Emerald Publishing
Copyright
Copyright © Emerald Group Publishing Limited
ISSN
0275-6668
DOI
10.1108/eb039176
Publisher site
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Abstract

Strategy valuation is not merely a measurement technique that is applied after the strategy formulation process is completed. Its real power lies in the way it can be integrated throughout the strategy formulation effort.

Journal

Journal of Business Strategy – Emerald Publishing

Published: Feb 1, 1987

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