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Leadership message helps Sharks to bite back Change‐management experts work at Rugby Union club

Leadership message helps Sharks to bite back Change‐management experts work at Rugby Union club Purpose – This paper aims to examine how change‐management specialist SFL is improving the performance, on and off the pitch, of English Rugby Union club Sale Sharks. Design/methodology/approach – Details the leadership message that is helping to achieve success for the team, supporters, sponsors, the community and shareholders. Findings – Stresses the importance of sticking together, having courage and integrity, fostering a winning mentality, and combining humility and high performance. Practical implications – Highlights the links between success on and off the field. Originality/value – Describes how change‐management and leadership principles are being applied in a sporting context. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Human Resource Management International Digest Emerald Publishing

Leadership message helps Sharks to bite back Change‐management experts work at Rugby Union club

Human Resource Management International Digest , Volume 16 (4): 2 – Jun 6, 2008

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Publisher
Emerald Publishing
Copyright
Copyright © 2008 Emerald Group Publishing Limited. All rights reserved.
ISSN
0967-0734
DOI
10.1108/09670730810878411
Publisher site
See Article on Publisher Site

Abstract

Purpose – This paper aims to examine how change‐management specialist SFL is improving the performance, on and off the pitch, of English Rugby Union club Sale Sharks. Design/methodology/approach – Details the leadership message that is helping to achieve success for the team, supporters, sponsors, the community and shareholders. Findings – Stresses the importance of sticking together, having courage and integrity, fostering a winning mentality, and combining humility and high performance. Practical implications – Highlights the links between success on and off the field. Originality/value – Describes how change‐management and leadership principles are being applied in a sporting context.

Journal

Human Resource Management International DigestEmerald Publishing

Published: Jun 6, 2008

Keywords: Sports; Change management; Performance management; Leadership

There are no references for this article.