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JAPAN'S ECONOMIC PRESENCE IN THE UNITED STATES YESTERDAY, TODAY, AND TOMORROW

JAPAN'S ECONOMIC PRESENCE IN THE UNITED STATES YESTERDAY, TODAY, AND TOMORROW Many academic ankles and much analysis by the popular press and trade journals have focused on selected and rather narrow aspects of Japan's business moves in various markets of the U.S. It is argued in this paper that Japan's presence in the U.S. is based on a longrange, multistrategy system. The paper analyzes Japan's longterm business strategy in the U.S. by taking an evolutionary approach to the entry modes of Japanese companies in the United States. This approach focuses on how and why the entry modes shifted during the past three decades as a basis for understanding the changes in the character of Japan's economic presence in the U.S. and for anticipating future strategic shifts. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png International Journal of Commerce and Management Emerald Publishing

JAPAN'S ECONOMIC PRESENCE IN THE UNITED STATES YESTERDAY, TODAY, AND TOMORROW

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Publisher
Emerald Publishing
Copyright
Copyright © Emerald Group Publishing Limited
ISSN
1056-9219
DOI
10.1108/eb060311
Publisher site
See Article on Publisher Site

Abstract

Many academic ankles and much analysis by the popular press and trade journals have focused on selected and rather narrow aspects of Japan's business moves in various markets of the U.S. It is argued in this paper that Japan's presence in the U.S. is based on a longrange, multistrategy system. The paper analyzes Japan's longterm business strategy in the U.S. by taking an evolutionary approach to the entry modes of Japanese companies in the United States. This approach focuses on how and why the entry modes shifted during the past three decades as a basis for understanding the changes in the character of Japan's economic presence in the U.S. and for anticipating future strategic shifts.

Journal

International Journal of Commerce and ManagementEmerald Publishing

Published: Mar 1, 1992

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