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Purpose – The purpose of this paper is to provide an interview with Jonas Ridderstråle. Design/methodology/approach – This paper is an interview with Jonas Ridderstråle. Findings – Discusses the ideas in Funky Business Forever . Practical implications – Provides strategic insights and practical thinking that have influenced some of the world';s leading organizations. Originality/value – The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy‐to digest format.
Strategic Direction – Emerald Publishing
Published: Mar 21, 2008
Keywords: Leadership; Performance management
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