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International standards of business conduct: framework and illustration

International standards of business conduct: framework and illustration Purpose – The purpose of this paper is to describe the insights and a proposal into the structure of standards of business conduct and its intended applications. Design/methodology/approach – The case study is based upon an inductive content analysis of corporate ethics artefacts. Findings – It is concluded that the standards of business conduct may be highly prescriptive in world wide corporations, but that there should be an explicit commitment to a flexible and dynamic approach to the application of standards of business conduct. Research limitations/implications – An examination of the actual behaviour of a corporation's operations was beyond the scope of the present research, but such a study has potential for future research. This would open up the wider question of how corporations can minimise the gap between corporate intentions and actual outcomes in business operations across national and cultural boundaries. Practical implications – These diverse national and cultural contexts that world wide corporations encounter must be taken into consideration in the content of their standards of business conduct. Originality/value – The authors emphasise the concern of recognising that the contexts surrounding standards of business conduct are dynamic. Corporate codes of ethics should be regarded as dynamic artefacts. A framework of application is proposed. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png European Business Review Emerald Publishing

International standards of business conduct: framework and illustration

European Business Review , Volume 20 (3): 15 – May 16, 2008

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Publisher
Emerald Publishing
Copyright
Copyright © 2008 Emerald Group Publishing Limited. All rights reserved.
ISSN
0955-534X
DOI
10.1108/09555340810871446
Publisher site
See Article on Publisher Site

Abstract

Purpose – The purpose of this paper is to describe the insights and a proposal into the structure of standards of business conduct and its intended applications. Design/methodology/approach – The case study is based upon an inductive content analysis of corporate ethics artefacts. Findings – It is concluded that the standards of business conduct may be highly prescriptive in world wide corporations, but that there should be an explicit commitment to a flexible and dynamic approach to the application of standards of business conduct. Research limitations/implications – An examination of the actual behaviour of a corporation's operations was beyond the scope of the present research, but such a study has potential for future research. This would open up the wider question of how corporations can minimise the gap between corporate intentions and actual outcomes in business operations across national and cultural boundaries. Practical implications – These diverse national and cultural contexts that world wide corporations encounter must be taken into consideration in the content of their standards of business conduct. Originality/value – The authors emphasise the concern of recognising that the contexts surrounding standards of business conduct are dynamic. Corporate codes of ethics should be regarded as dynamic artefacts. A framework of application is proposed.

Journal

European Business ReviewEmerald Publishing

Published: May 16, 2008

Keywords: Standards; Business conduct; Code of ethics; Ethics artefacts; Ethical values

References