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Interactive Services Operations The Relationships among Information, Technology and Exchange Transactions on the Quality of the CustomerContact Interf ...

Interactive Services Operations The Relationships among Information, Technology and Exchange... The customercontact interface is discussed here. Defined asinteractive service operations, it can be divided into two separatelevels, first, the service operations interface between the firm and itscustomers and, secondly, the internal interactions of the firmsoperations driven by technological advancement and more demandingcustomer expectations. The latter is explored thoroughly with specialreference to the management of delivery mechanisms and their concurrentmarketing. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png International Journal of Operations & Production Management Emerald Publishing

Interactive Services Operations The Relationships among Information, Technology and Exchange Transactions on the Quality of the CustomerContact Interf ...

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References (10)

Publisher
Emerald Publishing
Copyright
Copyright © Emerald Group Publishing Limited
ISSN
0144-3577
DOI
10.1108/EUM0000000001241
Publisher site
See Article on Publisher Site

Abstract

The customercontact interface is discussed here. Defined asinteractive service operations, it can be divided into two separatelevels, first, the service operations interface between the firm and itscustomers and, secondly, the internal interactions of the firmsoperations driven by technological advancement and more demandingcustomer expectations. The latter is explored thoroughly with specialreference to the management of delivery mechanisms and their concurrentmarketing.

Journal

International Journal of Operations & Production ManagementEmerald Publishing

Published: May 1, 1989

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