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Infomediaries

Infomediaries Argues, as a result of the convergence of commerce, technology, and consumer frustration, these new infomediary businesses could help customers capture, manage and maximize information assets value. States infomediaries can act as their client's agents, representing their interests and guarding their privacy. Looks at market characteristics and examples of potential markets, which are: essentials; and consumption and lifestyle markets. Summarizes that greatest success for potential infomediaries may come from alliances between traditional and Internet companies — thereby having the best of both areas. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png The Antidote Emerald Publishing

Infomediaries

The Antidote , Volume 5 (1): 2 – Feb 1, 2000

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Publisher
Emerald Publishing
Copyright
Copyright © 2000 MCB UP Ltd. All rights reserved.
ISSN
1363-8483
DOI
10.1108/EUM0000000006740
Publisher site
See Article on Publisher Site

Abstract

Argues, as a result of the convergence of commerce, technology, and consumer frustration, these new infomediary businesses could help customers capture, manage and maximize information assets value. States infomediaries can act as their client's agents, representing their interests and guarding their privacy. Looks at market characteristics and examples of potential markets, which are: essentials; and consumption and lifestyle markets. Summarizes that greatest success for potential infomediaries may come from alliances between traditional and Internet companies — thereby having the best of both areas.

Journal

The AntidoteEmerald Publishing

Published: Feb 1, 2000

Keywords: Information industry; Information technology; Marketing information

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