Improving business performance – the potential of arts in training

Improving business performance – the potential of arts in training Successful employee development is about changing attitudes and motivation before changing behaviour. The performing arts at their best can move an audience towards a particular state of mind; by adapting drama and music techniques for corporate training, they can be used to influence attitude and motivation, as well as develop core skills. In practice, various arts‐based training methods have been used to develop key communication skills, to examine sensitive issues which might otherwise be difficult to bring into the open, and to dramatically represent complex business issues. For those companies prepared to invest in it, arts‐based training can also be a catalyst for creativity in business. In an environment where creative advantage can increasingly be equated with competitive advantage, this is significant. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Industrial and Commercial Training Emerald Publishing

Improving business performance – the potential of arts in training

Industrial and Commercial Training, Volume 35 (5): 3 – Sep 1, 2003

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Publisher
Emerald Publishing
Copyright
Copyright © 2003 MCB UP Ltd. All rights reserved.
ISSN
0019-7858
DOI
10.1108/00197850310487359
Publisher site
See Article on Publisher Site

Abstract

Successful employee development is about changing attitudes and motivation before changing behaviour. The performing arts at their best can move an audience towards a particular state of mind; by adapting drama and music techniques for corporate training, they can be used to influence attitude and motivation, as well as develop core skills. In practice, various arts‐based training methods have been used to develop key communication skills, to examine sensitive issues which might otherwise be difficult to bring into the open, and to dramatically represent complex business issues. For those companies prepared to invest in it, arts‐based training can also be a catalyst for creativity in business. In an environment where creative advantage can increasingly be equated with competitive advantage, this is significant.

Journal

Industrial and Commercial TrainingEmerald Publishing

Published: Sep 1, 2003

Keywords: Arts; Training; Music; Creative thinking; Dramatization; Employees development

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