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- Publisher
- Emerald Publishing
- Copyright
- Copyright © 2003 MCB UP Ltd. All rights reserved.
- ISSN
- 0957-6061
- DOI
- 10.1108/09576060310477799
- Publisher site
- See Article on Publisher Site
Abstract
The importance of incorporating customer preferences into product specifications for successful customized product design has been well recognized. An approach based on the identification of customer need patterns is proposed in this paper for better understanding of customer preferences and accordingly to enhance the product definition for customization and personalization. A tree‐structured classification algorithm is formulated for the identification of customer need patterns. Accordingly, a two‐phase methodology is developed for effective product definition. A case study of power supply products is reported to illustrate the feasibility and potential of the proposed approach.
Journal
Integrated Manufacturing Systems – Emerald Publishing
Published: Aug 1, 2003
Keywords: Customization; Product attributes; Customer requirements