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How do new ventures attract and retain talented employees? The case of Shaadisaga

How do new ventures attract and retain talented employees? The case of Shaadisaga PurposeThis paper aims to make an attempt to highlight how small businesses and new ventures, which are invariably resource-constrained and cannot match the salaries of their larger counterparts, attract and retain talented employees. The study uses the setting of a new Indian venture called Shaadisaga to demonstrate successful employee development practices for new ventures.Design/methodology/approachFindings are based on in-depth interviews with the team of Shaadisaga.FindingsFindings reveal that new ventures – which operate with limited resources and market presence – need to leverage their human resources to their highest potential. The only way to hire and retain good talent is to keep the employees motivated, offer challenging assignments which enhance their learning and skills and make them partners of the growth story of the company.Practical implicationsManagers and entrepreneurs who are building new ventures need to pay special attention to the development of their employees. Long-term promising careers, challenging assignments, diverse roles and a share in the growth of the company can help organizations retain good talent and get the best out of them.Originality/valueExtant research offers insights into how to manage and motivate people in large organizations. However, little is still known about the management practices of new ventures, especially of those operating in the emerging economies. This study tries to highlight the human resource practices of a new venture that has been successfully building a team of motivated employees delivering to the expectations of the organization. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Human Resource Management International Digest Emerald Publishing

How do new ventures attract and retain talented employees? The case of Shaadisaga

Batra, Safal
Human Resource Management International Digest , Volume 25 (2): 3 – Mar 13, 2017
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Publisher
Emerald Publishing
Copyright
Copyright © Emerald Group Publishing Limited
ISSN
0967-0734
DOI
10.1108/HRMID-09-2016-0130
Publisher site
See Article on Publisher Site

Abstract

PurposeThis paper aims to make an attempt to highlight how small businesses and new ventures, which are invariably resource-constrained and cannot match the salaries of their larger counterparts, attract and retain talented employees. The study uses the setting of a new Indian venture called Shaadisaga to demonstrate successful employee development practices for new ventures.Design/methodology/approachFindings are based on in-depth interviews with the team of Shaadisaga.FindingsFindings reveal that new ventures – which operate with limited resources and market presence – need to leverage their human resources to their highest potential. The only way to hire and retain good talent is to keep the employees motivated, offer challenging assignments which enhance their learning and skills and make them partners of the growth story of the company.Practical implicationsManagers and entrepreneurs who are building new ventures need to pay special attention to the development of their employees. Long-term promising careers, challenging assignments, diverse roles and a share in the growth of the company can help organizations retain good talent and get the best out of them.Originality/valueExtant research offers insights into how to manage and motivate people in large organizations. However, little is still known about the management practices of new ventures, especially of those operating in the emerging economies. This study tries to highlight the human resource practices of a new venture that has been successfully building a team of motivated employees delivering to the expectations of the organization.

Journal

Human Resource Management International Digest – Emerald Publishing

Published: Mar 13, 2017

References

  • Does employee satisfaction matter? A study to determine whether low employee morale affects customer satisfaction and profits in the business-to-business sector
  • Assessing the work environment for creativity
  • Building a culture of creativity at Moving Pixels Company: informality, openness and respect support hard-working employees
  • Human resource development in small organizations
  • Linking goals to monetary incentives
  • The impact of workplace learning on job satisfaction in small US commercial banks