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Holistic green production Nissan among those thinking within a bigger box

Holistic green production Nissan among those thinking within a bigger box Purpose – This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting‐edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings – As jargon goes, “carbon footprint” rose quickly and reached saturation point just as quickly. If we hear it on television it can have us searching for the off button, if we hear it at the dinner table it can find us stifling a yawn. Seldom in the course of human history can one phrase have been used so often to so little effect. Being seen to do something about it in an effort to be seen to care – it is big business. Actually making a difference? That is something else. Practical implications – The paper provides strategic insights and practical thinking that have influenced some of the world's leading organizations. Originality/value – The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy‐to‐digest format. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Strategic Direction Emerald Publishing

Holistic green production Nissan among those thinking within a bigger box

Strategic Direction , Volume 24 (6): 3 – Apr 18, 2008
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References (4)

Publisher
Emerald Publishing
Copyright
Copyright © 2008 Emerald Group Publishing Limited. All rights reserved.
ISSN
0258-0543
DOI
10.1108/02580540810868023
Publisher site
See Article on Publisher Site

Abstract

Purpose – This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting‐edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings – As jargon goes, “carbon footprint” rose quickly and reached saturation point just as quickly. If we hear it on television it can have us searching for the off button, if we hear it at the dinner table it can find us stifling a yawn. Seldom in the course of human history can one phrase have been used so often to so little effect. Being seen to do something about it in an effort to be seen to care – it is big business. Actually making a difference? That is something else. Practical implications – The paper provides strategic insights and practical thinking that have influenced some of the world's leading organizations. Originality/value – The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy‐to‐digest format.

Journal

Strategic Direction – Emerald Publishing

Published: Apr 18, 2008

Keywords: Environmental management; Supply chain management; Automotive industry

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