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Heinz Covers the Globe

Heinz Covers the Globe The concept of strategic niches has guided the company to seek domestic as well as international acquisitions that fit its global game plan. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of Business Strategy Emerald Publishing

Heinz Covers the Globe

Journal of Business Strategy , Volume 10 (2): 4 – Feb 1, 1989

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Publisher
Emerald Publishing
Copyright
Copyright © Emerald Group Publishing Limited
ISSN
0275-6668
DOI
10.1108/eb039290
Publisher site
See Article on Publisher Site

Abstract

The concept of strategic niches has guided the company to seek domestic as well as international acquisitions that fit its global game plan.

Journal

Journal of Business StrategyEmerald Publishing

Published: Feb 1, 1989

There are no references for this article.