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Heineken toasts successful recipe for management training Online courses prepare employees for tutor‐led sessions

Heineken toasts successful recipe for management training Online courses prepare employees for... How do the corporate universities operated by large multinationals ensure that everyone who enrolls on one of their classroom‐based courses begins at roughly the same level and so can profit equally from valuable instructor‐contact time? This was the problem facing the brewing giant Heineken, whose 60,000 employees operating in 170 countries around the world have the right of access to courses at the Heineken University. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Human Resource Management International Digest Emerald Publishing

Heineken toasts successful recipe for management training Online courses prepare employees for tutor‐led sessions

Human Resource Management International Digest , Volume 12 (5): 2 – Aug 1, 2004

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Publisher
Emerald Publishing
Copyright
Copyright © 2004 Emerald Group Publishing Limited. All rights reserved.
ISSN
0967-0734
DOI
10.1108/09670730410546512
Publisher site
See Article on Publisher Site

Abstract

How do the corporate universities operated by large multinationals ensure that everyone who enrolls on one of their classroom‐based courses begins at roughly the same level and so can profit equally from valuable instructor‐contact time? This was the problem facing the brewing giant Heineken, whose 60,000 employees operating in 170 countries around the world have the right of access to courses at the Heineken University.

Journal

Human Resource Management International DigestEmerald Publishing

Published: Aug 1, 2004

Keywords: Management development; Internet; Multinationals; Brewing industry; Heineken

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