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From funeral to christening: OPAC rites of passage

From funeral to christening: OPAC rites of passage This article depicts how the Baylor libraries staged two cost‐effective celebrations to address challenges of migrating to a new online catalog. A New Orleans‐style funeral provided a humorous backdrop for library staff to relive the tragedies and successes of the old system as it was laid to rest. Several months later, a christening brought together a significant segment of the campus community to launch the new OPAC. By these rites of passage, library employees entertained and educated campus administrators, faculty, students, and community patrons. Through teamwork, a little humor, and sound fiscal management, the libraries turned an online system migration into a public relations triumph. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png The Bottom Line: Managing Library Finances Emerald Publishing

From funeral to christening: OPAC rites of passage

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Publisher
Emerald Publishing
Copyright
Copyright © 2000 MCB UP Ltd. All rights reserved.
ISSN
0888-045X
DOI
10.1108/08880450010310507
Publisher site
See Article on Publisher Site

Abstract

This article depicts how the Baylor libraries staged two cost‐effective celebrations to address challenges of migrating to a new online catalog. A New Orleans‐style funeral provided a humorous backdrop for library staff to relive the tragedies and successes of the old system as it was laid to rest. Several months later, a christening brought together a significant segment of the campus community to launch the new OPAC. By these rites of passage, library employees entertained and educated campus administrators, faculty, students, and community patrons. Through teamwork, a little humor, and sound fiscal management, the libraries turned an online system migration into a public relations triumph.

Journal

The Bottom Line: Managing Library Finances – Emerald Publishing

Published: Mar 1, 2000

Keywords: Libraries; Automation; Technological change; Public relations; Marketing communications

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