Friends and strangers: leveraging the power of networks for new venture success

Friends and strangers: leveraging the power of networks for new venture success Purpose – The objective of this article is to highlight the important role played by an entrepreneur’s network in the survival and performance of new ventures. Design/methodology/approach – The article is based on a case study of a new venture, where data were collected from various stakeholders through interviews. Findings – Entrepreneurs can overcome their liability of newness, enhance their competitiveness and increase their firm’s value by utilizing their networks. The case study demonstrated in the study is a good example of how an entrepreneur utilized his strong ties and weak ties to establish and enhance the performance of his venture. Practical implications – The findings can be utilized by entrepreneurs worldwide to reduce the mortality rate of their venture and enhance their performance. Originality/value – The article demonstrates, through a case study, a unique business model of an entrepreneurial venture that leverages the power of networks to achieve superior performance. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Development and Learning in Organizations Emerald Publishing

Friends and strangers: leveraging the power of networks for new venture success

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Publisher
Emerald Publishing
Copyright
Copyright © Emerald Group Publishing Limited
ISSN
1477-7282
DOI
10.1108/DLO-05-2014-0033
Publisher site
See Article on Publisher Site

Abstract

Purpose – The objective of this article is to highlight the important role played by an entrepreneur’s network in the survival and performance of new ventures. Design/methodology/approach – The article is based on a case study of a new venture, where data were collected from various stakeholders through interviews. Findings – Entrepreneurs can overcome their liability of newness, enhance their competitiveness and increase their firm’s value by utilizing their networks. The case study demonstrated in the study is a good example of how an entrepreneur utilized his strong ties and weak ties to establish and enhance the performance of his venture. Practical implications – The findings can be utilized by entrepreneurs worldwide to reduce the mortality rate of their venture and enhance their performance. Originality/value – The article demonstrates, through a case study, a unique business model of an entrepreneurial venture that leverages the power of networks to achieve superior performance.

Journal

Development and Learning in OrganizationsEmerald Publishing

Published: Feb 2, 2015

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