Purpose – The purpose of this paper is to investigate how consumers dispose of fashion products and how it might be possible to increase sustainable consumption of textiles. Design/methodology/approach – Increasing volumes of textiles are being produced, purchased and disposed of in landfill sites, which affect the environment. Research has identified the influences in increased purchase behaviour and the tendency to keep clothing for a shorter time. The primary research, undertaken in three stages, is an exploratory examination of the experiences of UK consumers and charity shops managers. Focus groups and key informant interviews were undertaken to achieve the objectives. Findings – This qualitative study identifies consumers' lack of understanding of how this behaviour affects the environment and key informant interviews explore how clothing can be re‐used and recycled. The conclusions assess what can be learnt from the data and offer suggestions for future research. Originality/value – The paper is a new area of research which has global implications.
International Journal of Retail & Distribution Management – Emerald Publishing
Published: Mar 20, 2007
Keywords: Clothing; Ethics; Sustainable development; Recycling; Consumer behaviour; United Kingdom
It’s your single place to instantly
discover and read the research
that matters to you.
Enjoy affordable access to
over 18 million articles from more than
15,000 peer-reviewed journals.
All for just $49/month
Query the DeepDyve database, plus search all of PubMed and Google Scholar seamlessly
Save any article or search result from DeepDyve, PubMed, and Google Scholar... all in one place.
Get unlimited, online access to over 18 million full-text articles from more than 15,000 scientific journals.
Read from thousands of the leading scholarly journals from SpringerNature, Wiley-Blackwell, Oxford University Press and more.
All the latest content is available, no embargo periods.
“Hi guys, I cannot tell you how much I love this resource. Incredible. I really believe you've hit the nail on the head with this site in regards to solving the research-purchase issue.”Daniel C.
“Whoa! It’s like Spotify but for academic articles.”@Phil_Robichaud
“I must say, @deepdyve is a fabulous solution to the independent researcher's problem of #access to #information.”@deepthiw
“My last article couldn't be possible without the platform @deepdyve that makes journal papers cheaper.”@JoseServera