This article has been withdrawn as it was published elsewhere and accidentally duplicated. The original article can be seen here: 10.1108/08858629210035418. When citing the article, please cite: Rick Brown, (1992), ―Managing the ―S‖ Curves of Innovation‖, Journal of Business & Industrial Marketing, Vol. 7 Iss: 3, pp. 41 - 52.
Journal of Consumer Marketing – Emerald Publishing
Published: Jan 1, 1992