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Engagement and talent management of Gen Y

Engagement and talent management of Gen Y Purpose – This article aims to underline that Generation Y have specific traits, needs and expectations and that it is vital that organizations understand these when looking to engage and support them and support in their development. Design/methodology/approach – The article deals with defining who Generation Y are – how they behave and what motivates them. Based on these insights, it then explores what this means for an organization's culture, its working environment, the learning and development methods it deploys plus its overall management and especially its leadership. Findings – The paper explains how understanding what motivates Generation Y and accommodating this does not require huge amounts of extra effort, just a different way of thinking and will increase their performance within companies and ultimately corporate success. Originality/value – Engaging and developing Generation Y employees may seem like an onerous task. The paper shows that it is not about pandering to them but about eliminating blocks so that they can deliver the business of the future. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Industrial and Commercial Training Emerald Publishing

Engagement and talent management of Gen Y

Industrial and Commercial Training , Volume 43 (7): 7 – Oct 4, 2011

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Publisher
Emerald Publishing
Copyright
Copyright © 2011 Emerald Group Publishing Limited. All rights reserved.
ISSN
0019-7858
DOI
10.1108/00197851111171863
Publisher site
See Article on Publisher Site

Abstract

Purpose – This article aims to underline that Generation Y have specific traits, needs and expectations and that it is vital that organizations understand these when looking to engage and support them and support in their development. Design/methodology/approach – The article deals with defining who Generation Y are – how they behave and what motivates them. Based on these insights, it then explores what this means for an organization's culture, its working environment, the learning and development methods it deploys plus its overall management and especially its leadership. Findings – The paper explains how understanding what motivates Generation Y and accommodating this does not require huge amounts of extra effort, just a different way of thinking and will increase their performance within companies and ultimately corporate success. Originality/value – Engaging and developing Generation Y employees may seem like an onerous task. The paper shows that it is not about pandering to them but about eliminating blocks so that they can deliver the business of the future.

Journal

Industrial and Commercial TrainingEmerald Publishing

Published: Oct 4, 2011

Keywords: Gen Y; Engagement; Talent management; Culture; Learning and development; Leadership; Recruitment

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