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Enacting a new approach to scenario analysis: the potential of a pragmatist account

Enacting a new approach to scenario analysis: the potential of a pragmatist account Purpose– This paper aims to take a new look at how scenarios are produced and used. It does so from a perspective that is unusual in the field: network pragmatism. Design/methodology/approach– This paper takes a conceptual approach. Findings– A network pragmatist account allows scenarios to play an important role in actions designed to secure specific futures for organisations. It, thus, endows them with micro-political force. Any scenario that fails to exert this force will wither and, ultimately, die, but it can be resuscitated. With its demise in the networked world, a scenario can assume a more partial and private existence, shaping the affections, loyalties and actions of notable individuals. Research limitations/implications– This approach generates novel propositions that question the adequacy of currently dominant cognitive theories. However, it has yet to be tested empirically. Originality/value– Pragmatist reading of scenarios that is proposed is not only distinct but also only ever partial. This work emphasises that a holistic account of scenario lives needs multiple theoretical perspectives. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png foresight Emerald Publishing

Enacting a new approach to scenario analysis: the potential of a pragmatist account

foresight , Volume 17 (5): 17 – Sep 14, 2015

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Publisher
Emerald Publishing
Copyright
Copyright © Emerald Group Publishing Limited
ISSN
1463-6689
DOI
10.1108/FS-10-2014-0060
Publisher site
See Article on Publisher Site

Abstract

Purpose– This paper aims to take a new look at how scenarios are produced and used. It does so from a perspective that is unusual in the field: network pragmatism. Design/methodology/approach– This paper takes a conceptual approach. Findings– A network pragmatist account allows scenarios to play an important role in actions designed to secure specific futures for organisations. It, thus, endows them with micro-political force. Any scenario that fails to exert this force will wither and, ultimately, die, but it can be resuscitated. With its demise in the networked world, a scenario can assume a more partial and private existence, shaping the affections, loyalties and actions of notable individuals. Research limitations/implications– This approach generates novel propositions that question the adequacy of currently dominant cognitive theories. However, it has yet to be tested empirically. Originality/value– Pragmatist reading of scenarios that is proposed is not only distinct but also only ever partial. This work emphasises that a holistic account of scenario lives needs multiple theoretical perspectives.

Journal

foresightEmerald Publishing

Published: Sep 14, 2015

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