11.3 Editorial Policy 7/4/10 22:39 Page 262 The Journal welcomes the submission of academic industries. Articles that detail results of original work are and practitioner research papers, articles, case accorded high priority. The Journal also invites reports studies, interviews and book reviews. Submissions on new or revised business techniques, perspectives on should aim to educate and inform and should ideally contemporary issues and results of surveys. focus on a specific area that is pertinent to the Case studies and reviews of books and/or reports subject matter of the Journal, as detailed below. are welcomed. For these, we request that copies of the In all instances, the editorial team seeks to publish book/report be sent to the Editor and to the Publisher. submissions that clearly add value to theory and/or Research articles should be well grounded practice in sports marketing and sponsorship. conceptually and theoretically, and methodologically sound. Qualitative and quantitative pieces of research are equally appropriate. Aims and scope The Editor is willing to discuss and advise on proposed projects. This is no guarantee of publication. The mission of the Journal is to bring together Submissions are double-blind peer reviewed academics and practitioners in one forum, with the according
International Journal of Sports Marketing and Sponsorship – Emerald Publishing
Published: Apr 1, 2010
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