Get 20M+ Full-Text Papers For Less Than $1.50/day. Start a 14-Day Trial for You or Your Team.

Learn More →

Drivers and motivators in consumer handwashing behavior

Drivers and motivators in consumer handwashing behavior Purpose – A study was conducted at a small university in the American Southwest. The purpose of the study was to determine the efficacy of a four‐year campaign implemented by the university's health services department. The campaign consisted of posting signs in lavatories across campus, reminding students, faculty, and staff to wash their hands after using the facilities. Design/methodology/approach – In 2012, researchers conducted a traditional online survey embedded in a university‐wide weekly electronic newsletter. Both students and employees at the participating university were recruited for the study. The sample represented members of the community with potential exposure to the handwashing promotion campaign as described above, as well as to the health risks associated with varying practices of sanitation behaviors among members of a public institution. Findings – Results indicated participants generally believed in the positive outcomes of handwashing practices. Further, they did not agree that handwashing practices would result in negative outcomes. As for self‐reported hand sanitization practices, participants relied more on handwashing than using alcohol‐based sanitizer to sanitize hands in all instances. Originality/value – Members of the institution reported having positive beliefs and attitude toward handwashing provide a strong basis for an effective handwashing promotion campaign. The emphasis on positive outcomes of adequate and proper handwashing, however, still needs to continue. Therefore, continuing education for the institution's members on the positive outcomes of handwashing can further enhance their attitude and the sense of responsibility to wash their hands as frequently as needed. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Nutrition & Food Science Emerald Publishing

Drivers and motivators in consumer handwashing behavior

Download PDF
9 pages

Loading next page...
 
/lp/emerald-publishing/drivers-and-motivators-in-consumer-handwashing-behavior-EVqYwwHM6P
Publisher
Emerald Publishing
Copyright
Copyright © 2013 Emerald Group Publishing Limited. All rights reserved.
ISSN
0034-6659
DOI
10.1108/NFS-01-2013-0010
Publisher site
See Article on Publisher Site

Abstract

Purpose – A study was conducted at a small university in the American Southwest. The purpose of the study was to determine the efficacy of a four‐year campaign implemented by the university's health services department. The campaign consisted of posting signs in lavatories across campus, reminding students, faculty, and staff to wash their hands after using the facilities. Design/methodology/approach – In 2012, researchers conducted a traditional online survey embedded in a university‐wide weekly electronic newsletter. Both students and employees at the participating university were recruited for the study. The sample represented members of the community with potential exposure to the handwashing promotion campaign as described above, as well as to the health risks associated with varying practices of sanitation behaviors among members of a public institution. Findings – Results indicated participants generally believed in the positive outcomes of handwashing practices. Further, they did not agree that handwashing practices would result in negative outcomes. As for self‐reported hand sanitization practices, participants relied more on handwashing than using alcohol‐based sanitizer to sanitize hands in all instances. Originality/value – Members of the institution reported having positive beliefs and attitude toward handwashing provide a strong basis for an effective handwashing promotion campaign. The emphasis on positive outcomes of adequate and proper handwashing, however, still needs to continue. Therefore, continuing education for the institution's members on the positive outcomes of handwashing can further enhance their attitude and the sense of responsibility to wash their hands as frequently as needed.

Journal

Nutrition & Food Science – Emerald Publishing

Published: Oct 25, 2013

Keywords: Consumer behaviour; Disease

References

  • The theory of planned behavior
    Ajzen, I.
  • Constructing a TpB questionnaire: conceptual and methodological considerations
    Ajzen, I.
  • Handwashing compliance among retail food establishment workers in Minnesota
    Allwood, P.B.; Jenkins, T.; Paulus, C.; Johnson, L.; Hedberg, C.W.
  • Employee motivators for following food safety practices: pivotal role of supervision
    Arendt, S.W.; Sneed, J.
  • Contamination of foods by food handlers: experiments on hepatitis a virus transfer to food and its interruption
    Bidawid, S.; Farber, J.M.; Sattar, S.A.
  • Handwashing: Clean Hands Save Lives
    CDC
  • Infectious Disease
    CDC
  • Stopping the Spread of Germs at Home, Work & School
    CDC
  • Consumers' attitudes, knowledge, self‐reported and actual hand washing behavior: a challenge for designers of intervention materials
    Clayton, D.A.; Griffith, C.J.; Price, P.
  • Food handlers' beliefs and self‐reported practices
    Clayton, D.A.; Griffith, C.J.; Price, P.; Peters, A.C.
  • Healthcare workers' hand decontamination practices: compliance with recommended guidelines
    Creedon, S.A.
  • Comparison between self‐reported and observed food handling behaviors among Latinas
    Dharod, J.M.; Perez‐Escamilla, R.; Paciello, S.; Bermudez‐Millan, A.; Venkitanarauyanan, K.; Damio, G.
  • A short, reliable measure of subjective knowledge
    Flynn, L.R.; Goldsmith, R.E.
  • Factors impacting food workers' and managers' safe food preparation practices: a qualitative study
    Green, L.R.; Selman, C.A.
  • Factors related to food worker hand hygiene practices
    Green, L.R.; Radke, V.; Mason, R.; Bushnell, L.; Reimann, D.W.; Mack, J.C.; Motsinger, M.D.; Stigger, T.; Selman, C.A.
  • Motivating handwashing behavior change: a multi country review
    Jensen, L.
  • Comparisons of microbiological evaluations of selected kitchen areas with visual inspections for preventing potential risk of foodborne outbreaks in food service operations
    Kassa, H.; Harrington, B.; Bisesi, M.; Khuder, S.
  • Prevention of food worker transmission of foodborne pathogens: risk assessment and evaluation of effective hygiene intervention strategies
    Michaels, B.; Keller, C.; Blevins, M.; Paoli, G.; Ruthman, T.; Todd, E.; Griffith, C.
  • Preventing food‐borne illness in food service establishments: broadening the framework for intervention and research on safe food handling behaviors
    Mitchell, R.E.; Fraser, A.M.; Bearon, L.B.
  • Hand hygiene rates unaffected by installation of dispensers of a rapidly acting hand antiseptic
    Muto, C.A.; Sistrom, M.G.; Farr, B.M.
  • Developing benchmarks for handwashing in retail foodservice operations: a pilot study in delicatessens
    Paez, P.; Strohbehn, C.H.; Sneed, J.
  • Food workers' perspective on handwashing behaviors and barriers in the restaurant environment
    Pragle, A.S.; Harding, A.K.; Mack, J.C.
  • Consumer food handling in the home: a review of foods safety studies
    Redmond, E.C.; Griffith, C.J.
  • Microbiological and observational analysis of cross contamination risks during domestic food preparation
    Redmond, E.C.; Griffith, C.J.; Slader, J.; Humphrey, T.J.
  • Hand washing frequencies and procedures used in retail food services
    Strohbehn, C.; Sneed, J.; Paez, P.; Meyer, J.