Get 20M+ Full-Text Papers For Less Than $1.50/day. Start a 14-Day Trial for You and Your Team.

Learn More →

Distribution structures for food home shopping

Distribution structures for food home shopping In this paper, the relation between the constructs operational complexity, Web‐based orientation of the company and the company’s distribution structure used for the fulfilment of Internet customer orders is investigated in the food home shopping branch. A model is proposed with relations between these constructs, which is researched through a survey among food e‐tailers. A positive association between operational complexity and the distribution structure used could be established, meaning that more complex operations (with a full‐line assortment and a large number of orders) tend to have special (Internet orders only) distribution centres for the fulfilment of Internet customer orders. Companies with a store infrastructure tend to keep using this existing infrastructure (unless the number of orders becomes large) and new Internet‐only companies tend to use special Internet‐orders only warehouses, unless the number of orders is small, in which case co‐operation with existing stores is preferred. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png International Journal of Physical Distribution & Logistics Management Emerald Publishing

Loading next page...
 
/lp/emerald-publishing/distribution-structures-for-food-home-shopping-xLyY0DjDuM
Publisher
Emerald Publishing
Copyright
Copyright © 2002 MCB UP Ltd. All rights reserved.
ISSN
0960-0035
DOI
10.1108/09600030210434152
Publisher site
See Article on Publisher Site

Abstract

In this paper, the relation between the constructs operational complexity, Web‐based orientation of the company and the company’s distribution structure used for the fulfilment of Internet customer orders is investigated in the food home shopping branch. A model is proposed with relations between these constructs, which is researched through a survey among food e‐tailers. A positive association between operational complexity and the distribution structure used could be established, meaning that more complex operations (with a full‐line assortment and a large number of orders) tend to have special (Internet orders only) distribution centres for the fulfilment of Internet customer orders. Companies with a store infrastructure tend to keep using this existing infrastructure (unless the number of orders becomes large) and new Internet‐only companies tend to use special Internet‐orders only warehouses, unless the number of orders is small, in which case co‐operation with existing stores is preferred.

Journal

International Journal of Physical Distribution & Logistics ManagementEmerald Publishing

Published: Jun 1, 2002

Keywords: Distribution; Logistics; Retail trade; Electronic commerce; Food

References