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Developing in harmony

Developing in harmony Discusses a recent practical experience of reconfiguring a logistics system in Europe. Begins by outlining the changing market boundaries and asserts that, whilst the trend is towards global manufacturing and a simplification of the supply chain and standardization of products, conflicts are arising with customers who want more tailor‐made products. In the light of this changing environment and new challenges, the paper looks at the company Energizer, the European arm of Eveready Battery. Suggests a number of recommendations for re‐engineering the supply chain of the company and outlines how this has affected the organisational structure. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png International Journal of Physical Distribution & Logistics Management Emerald Publishing

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Publisher
Emerald Publishing
Copyright
Copyright © 2000 MCB UP Ltd. All rights reserved.
ISSN
0960-0035
DOI
10.1108/09600030010336171
Publisher site
See Article on Publisher Site

Abstract

Discusses a recent practical experience of reconfiguring a logistics system in Europe. Begins by outlining the changing market boundaries and asserts that, whilst the trend is towards global manufacturing and a simplification of the supply chain and standardization of products, conflicts are arising with customers who want more tailor‐made products. In the light of this changing environment and new challenges, the paper looks at the company Energizer, the European arm of Eveready Battery. Suggests a number of recommendations for re‐engineering the supply chain of the company and outlines how this has affected the organisational structure.

Journal

International Journal of Physical Distribution & Logistics ManagementEmerald Publishing

Published: Jun 1, 2000

Keywords: Logistics; Supply chain; Organizational structure; New technology; Europe

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