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Destination image: to see or not to see?

Destination image: to see or not to see? A review of the tourism literature revealed that the conceptualisation and operationalision of destination image as a construct was fragmented and incomplete. Literatures relating to philosophy and cognitive psychology were reviewed and revealed that the concept of image has been the focus of much research and debate in those domains. The dominant themes that emerged from this work are summarised in this article and the implications for destination image management and research are discussed. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png International Journal of Contemporary Hospitality Management Emerald Publishing

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References (36)

Publisher
Emerald Publishing
Copyright
Copyright © 2004 Emerald Group Publishing Limited. All rights reserved.
ISSN
0959-6119
DOI
10.1108/09596110410540285
Publisher site
See Article on Publisher Site

Abstract

A review of the tourism literature revealed that the conceptualisation and operationalision of destination image as a construct was fragmented and incomplete. Literatures relating to philosophy and cognitive psychology were reviewed and revealed that the concept of image has been the focus of much research and debate in those domains. The dominant themes that emerged from this work are summarised in this article and the implications for destination image management and research are discussed.

Journal

International Journal of Contemporary Hospitality ManagementEmerald Publishing

Published: Aug 1, 2004

Keywords: Tourism; Psychology; Marketing strategy

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