Get 20M+ Full-Text Papers For Less Than $1.50/day. Start a 14-Day Trial for You or Your Team.

Learn More →

DEC protects market share by joint venturing with ITT

DEC protects market share by joint venturing with ITT When a unit of DEC establishes a strategic alliance in Europe with key customer ITT to combat a competitor, the venture proves difficult to manage. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Planning Review Emerald Publishing

DEC protects market share by joint venturing with ITT

Cummings, Thomas; Jenster, Per; Bidault, Francis
Planning Review , Volume 19 (5): 11 – May 1, 1991
Download PDF
12 pages

Loading next page...
 
/lp/emerald-publishing/dec-protects-market-share-by-joint-venturing-with-itt-o0rPji31WW

References

References for this paper are not available at this time. We will be adding them shortly, thank you for your patience.

Publisher
Emerald Publishing
Copyright
Copyright © Emerald Group Publishing Limited
ISSN
0094-064X
DOI
10.1108/eb054335
Publisher site
See Article on Publisher Site

Abstract

When a unit of DEC establishes a strategic alliance in Europe with key customer ITT to combat a competitor, the venture proves difficult to manage.

Journal

Planning Review – Emerald Publishing

Published: May 1, 1991

There are no references for this article.