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The art of negotiation has been explored in a number of bestsellersover the last decade. With the advent of a truly global economy,international and crosscultural relationships are forming out ofnecessity. The potential for error when talking between cultures isconsiderable and many negotiations have failed owing to crossculturalcommunications breakdown. Pointers are presented of the pitfalls towatch out for when undergoing crosscultural negotiations and how toavoid them so as successfully to complete agreements with those fromother cultural backgrounds.
Management Decision – Emerald Publishing
Published: Aug 1, 1991
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