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Corporate sustainability How stakeholder management is engendering environmental consciousness

Corporate sustainability How stakeholder management is engendering environmental consciousness Purpose – This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting‐edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings – The paper finds that it has become fashionable for businesses to market global warming, or more precisely what they are doing to prevent it. From hybrid cars to renewable sources of energy in the production of paper, the commercial world appears to be embracing public concerns over the global climate. It has become good business practice to be environmentally conscious, due to very different pressures from a diverse range of sources. Practical implications – The paper provides strategic insights and practical thinking that have influenced some of the world's leading organizations. Originality/value – The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy‐to‐digest format. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Strategic Direction Emerald Publishing

Corporate sustainability How stakeholder management is engendering environmental consciousness

Strategic Direction , Volume 24 (6): 3 – Apr 18, 2008

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Publisher
Emerald Publishing
Copyright
Copyright © 2008 Emerald Group Publishing Limited. All rights reserved.
ISSN
0258-0543
DOI
10.1108/02580540810868032
Publisher site
See Article on Publisher Site

Abstract

Purpose – This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting‐edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings – The paper finds that it has become fashionable for businesses to market global warming, or more precisely what they are doing to prevent it. From hybrid cars to renewable sources of energy in the production of paper, the commercial world appears to be embracing public concerns over the global climate. It has become good business practice to be environmentally conscious, due to very different pressures from a diverse range of sources. Practical implications – The paper provides strategic insights and practical thinking that have influenced some of the world's leading organizations. Originality/value – The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy‐to‐digest format.

Journal

Strategic DirectionEmerald Publishing

Published: Apr 18, 2008

Keywords: Stakeholder analysis; Organizations; Supply chain management; Strategic management; Global warming

References